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With a professional background in publishing and investment research, I know the vital importance of clarity and accuracy in written language. Now I translate and edit for money. This blog highlights cases where errors cost embarrassment, ridicule or cash. The motto is, in the wise words of Robert Townsend: "If you don't do it with excellence, don't do it at all! Because if it's not excellent, it won't be profitable or fun, and if you're not in business for fun or profit, what the hell are you doing there?" Email: webwrights [at] btinternet.com

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They will pay you to take it away

130%

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Where there’s a will, there’s a won’t

amtrak

Reflections on Mother’s Day

It was Mother’s Day yesterday, in the USA. We had ours weeks ago.

This cartoon, courtesy of a tweet by the QI Elves (@qikipedia), is relevant to our purpose!

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A man’s mother is his misfortune, but his wife is his fault. [Walter Bagehot]

Three out four isn’t bad. No, sorry, it really IS bad

As you will see, if you look very carefully, there are four words on this road-sign. Rothschild and Schofield are suburb communities of Wausau, Wisconsin, about 140 miles north of the state capital, Madison.

road sign

When it appeared, back in 2009, there was a round of buck-passing between the Director of the Bureau of Highway Operations for the Wisconsin Department of Transportation (the bigger the title, the more nugatory the man), the sign-makers and the installers.

Local Police Chief Wally Sparks had the last, but not very original, laugh. ”It’s funny because the Department of Transportation actually administers a program for the preliminary breath tests we use for alcohol, and maybe they could give one to the company and have them check out some of their employees when they come in in the morning.”

Perhaps the road-sign makers of Wisconsin should be congratulated on, at least, managing to spell the word ‘Exit’ correctly.

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Reassurance for all working in research

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What’s in a name?

There’s an old, and rather lame, tradition of deliberately mispronouncing the name of your enemy to indicate your contempt. Winston Churchill, for example, would always talk of “the Naaarhzies”. This was, of course, deliciously parodied by Kenneth Mars (as Franz Liebkind) in The Producers, here (at 2’45″).

Well, it’s one thing to say it, and another thing entirely to put it into print. When you mis-spell your opponents’ name in print, it just looks kind of – well, you know – sloppy:

green bay

Which prompted this correction:

green bay 2As it happens, the Green Bay Packers did advance to Super Bowl XLV in Dallas, where they beat the Pittsburgh Steelers 31-25.

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Coke = Pepsi

Happy Hippo

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